Husky Liners
This was a campaign we created to rebrand a Kansas company called Husky Liners, the originators of laser-measured floor liners for cars and trucks. Instead of showing images of factories and laser-measuring devices - we focused on the passions of the people who use these products. Knowing Husky has all the mud, dirt and snow you can throw at it handled - that allows you to get out there and just 'Do What You Do'